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We fought sameness by...
Re­imagin­ing the same old city fire hydrants.

Street Lab

Splash Spots

When the temperature soars, New Yorkers open fire hydrants for relief. A standard hydrant releases over 7200 gallons of water per day. Splash Spots are four distinct hydrant caps each designed to maximize joy while minimizing water waste.

officeNew York
discipline
  • Design
services
  • Brand Platform
  • Content
  • Digital
  • Integrated
  • Innovation
  • Naming
  • Product Design
Splash Spots logo with animated water blob
A young girl playing in the water coming from a yellow Splash Spot fire hydrant cap on a New York street.
An old New York City fire hydrant with a blue Splash Spot fire hydrant cap sprinkling water in three directions.
An old fire hydrant with a bright green Splash Spot hydrant cap on the streets of New York.
A bright red Splash Spot fire hydrant cap splashing water on the street.
An image showcasing the parts and engineering of a Splash Spot fire hydrant cap.
Close up view of the hydrant attachment in blue
Hydrant attachment spraying water on the street
Close up view of the hydrant attachment in green
Hydrant attachment spraying water on the street
Close up view of the hydrant attachment in yellow
Hydrant attachment spraying water on the street
Close up view of the hydrant attachment in pink
Hydrant attachment spraying water on the street
Close up view of the hydrant attachment in blue
Hydrant attachment spraying water on the street
Close up view of the hydrant attachment in green
Hydrant attachment spraying water on the street
Close up view of the hydrant attachment in yellow
Hydrant attachment spraying water on the street
Close up view of the hydrant attachment in pink
Hydrant attachment spraying water on the street
Animation showcasing the different parts of the hydrant attachment

The opening of hydrants during the hottest months of the summer is a New York City tradition. Our goal is to make the experience both more fun and more water efficient.

Tim Gordon, Chief Creative Officer & Partner, Zulu Alpha Kilo NY

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